A Survey on the Entrepreneurial Capacity-building from the Students’ Views——Based on Study of the Phenomenography

Abstract

This article introduces the idea of phenomenography, the useful method of qualitative and quantitative. And using this method, the paper analyzes the understanding, experience and perception of the entrepreneurial capacity from the user's point of view, and then come to the 7 different conceptions. The purpose of this research is to identify the different conceptions of students on different years, different education levels and different practical experience. And based on theses conceptions, we can carry out targeted education.

Keywords: Ohenomenography; Entrepreneur capacity; Entrepreneur education; University students