Research on Evaluation of Entrepreneurial Environment for College Students Based on Business Ecology Perspective

Linna GOU, Anmin WANG

Abstract


Based on Moore’s business ecosystem theory, combined with the existing research of entrepreneurial environment, this paper expounds the connotation of college students’ entrepreneurial environment for business ecosystem, constructing the evaluation index system of college students’ entrepreneurship environment, adopting the evaluation method of Vague set and multi-criteria decision-making. Based on the case study of colleges in Shaanxi, the paper proposes the countermeasures and suggestions on optimizing the environment of college students’ entrepreneurship.

Keywords


Business ecosystem; Entrepreneurial environment for college students; Evaluation; Vague set and multi-criteria decision-making

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DOI: http://dx.doi.org/10.3968/8487

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