A Study on SWOT Analysis’s Application in Privately-Owned Kindergarten

Jing LEI


SWOT analysis is a method widely used in analyzing the internal and external environments of organization in enterprise management. From the perspective of educational management, this article discusses the theoretical basis of applying SWOT analysis in private kindergartens and the feasibility of its application; by case studies, this article explores the scope, procedure, function and issues need to be addressed of SWOT analysis, reveals the position and role of SWOT analysis in private kindergarten management, and explores a new idea and method for private kindergarten management.


SWOT analysis; Private kindergarten management; Educational management

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DOI: http://dx.doi.org/10.3968/%25x


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