The Statistical Analysis of a Certain Kind of Sales Diffusion Model

Shu LIANG, Xiaoling XU, Beiqing GU

Abstract


The essay works out MLE (Maximum Likelihood Estimation) of probability model parameter about the third sales diffusion curve given by ZHENG Zukang and researches the existence of the estimation. Besides, this essay inspects the accuracy of the estimation via Monte Carlo simulation and throws light on methods of essay by simulated data.

Key words: Sales diffusion model; Maximum Likelihood Estimation; Monte Carlo simulation


Keywords


Sales diffusion model; Maximum Likelihood Estimation; Monte Carlo simulation

References


[1] XUE, Yunjian, & CHEN, Jie (2010). Analysis New Product Marketing by the Diffusion Mechanism. Bussiness Research, 17, 14-19.

[2] ZHANG, Rong, & TANG, Shu (2009). Research on the Sales Diffusion of Projection Machine Based on Bass Model. Statistics and Decision, 5, 39-41.

[3] ZHENG, Zukang (2010). The Mathematical Analysis of Sales Diffusion Processes. Mathematical Theory and Applications, 30(3), 11-12.




DOI: http://dx.doi.org/10.3968/j.mse.1913035X20120604.ZR0218

Refbacks

  • There are currently no refbacks.


Copyright (c)



Share us to:   

Reminder

  • How to do online submission to another Journal?
  • If you have already registered in Journal A, then how can you submit another article to Journal B? It takes two steps to make it happen:

1. Register yourself in Journal B as an Author

  • Find the journal you want to submit to in CATEGORIES, click on “VIEW JOURNAL”, “Online Submissions”, “GO TO LOGIN” and “Edit My Profile”. Check “Author” on the “Edit Profile” page, then “Save”.

2. Submission

  • Go to “User Home”, and click on “Author” under the name of Journal B. You may start a New Submission by clicking on “CLICK HERE”.


We only use three mailboxes as follows to deal with issues about paper acceptance, payment and submission of electronic versions of our journals to databases:
caooc@hotmail.com; mse@cscanada.net; mse@cscanada.org

 Articles published in Management Science and Engineering are licensed under Creative Commons Attribution 4.0 (CC-BY).

 MANAGEMENT SCIENCE AND ENGINEERING Editorial Office

Address:1055 Rue Lucien-L'Allier, Unit #772, Montreal, QC H3G 3C4, Canada.

Telephone: 1-514-558 6138
Http://www.cscanada.net Http://www.cscanada.org

Copyright © 2010 Canadian Research & Development Centre of Sciences and Cultures