Elias, Shamsul Jamel

• Vol 6, No 2 (2010): Cross-Cultural Communication - Articles
  Factors Affecting Purchase Intention of Organic Food in Malaysia’s Kedah State
  Abstract  PDF
• Vol 6, No 3 (2010): Canadian Social Science - Articles
  The Relationship Between Extrinsic Attributes of Product Quality with Brand Loyalty on Malaysia National Brand Motorcycle/Scooter
  Abstract  PDF
• Vol 7, No 1 (2011): Canadian Social Science - Articles
  Innovative Food and Its Effects toward Consumers’ Purchase Intention of Fast Food Product
  Abstract  PDF
• Vol 2, No 1 (2011): International Business and Management - Articles
  Food Quality Attributes among Malaysia’s Fast Food Customer
  Abstract  PDF