Search Thesis Abstracts
Issue | Title | |
Vol 11, No 1 (2015): International Business and Management | The Analysis of Influencing Factors of Trademark Strategy Implementation in Chinese Small and Middle Enterprises | Abstract PDF |
Chunya NI, Xiyang ZHENG | ||
Vol 12, No 1 (2016): International Business and Management | Factors Determining Food Health Risks and Impacts on the Purchasing Intention: The Case of Farmed Fish | Abstract PDF |
Wafa Battikh Boubakri, Imed Zaiem | ||
Vol 12, No 1 (2016): International Business and Management | Starbucks VS Chinese Tea—Starbucks Brand Management Strategy Analysis in China | Abstract PDF |
Qian YANG, Xing TU | ||
Vol 8, No 2 (2014): International Business and Management | Research on Company Strategy Under Green Technology Investment in the ‘cap-and-trade’ System | Abstract PDF |
ZHENG Yi, YANG Xue, WANG Zhimin | ||
Vol 8, No 2 (2014): International Business and Management | The Study of Improving the Flexibility of Enterprises Patents Strategy by Patents Options Growth Matrix | Abstract PDF |
ZHONG Qiaozhen | ||
Vol 7, No 2 (2013): International Business and Management | An Empirical Analysis on the Management Strategy of the Growth in Dividend Payout Signal Transmission Based on Event Study Methodology | Abstract PDF |
TAN Jianhua | ||
Vol 11, No 1 (2015): International Business and Management | The Effects of Intellectual Capital, Strategic Flexibility, and Corporate Culture on Company Performance: A Study on Small and Micro-scaled Enterprises (SMEs) in Gerbangkertosusila Region, East Java | Abstract PDF |
Hardi Supeno, Made Sudharma, Arsono Laksmana, Siti Aisjah | ||
Vol 11, No 1 (2015): International Business and Management | Countermeasures Study on Enhancing Competitiveness of Budget Hotels in China | Abstract PDF |
Xiaochun SUN | ||
Vol 2, No 2 (2011): International Business and Management | Competitive Strategies of the Turkish Manufacturing Enterprises: The Case of Kayseri/Turkey | Abstract PDF |
Korhan KARACAOĞLU, Özlem ÖZKANLI | ||
Vol 3, No 1 (2011): International Business and Management | Price Behavior of the Taiwan Depositary Receipt | Abstract PDF |
Shu-Ing LIU, Li-Chuan HUANG | ||
Vol 7, No 1 (2013): International Business and Management | Critically Evaluating the Role of Branding, Services and Strategy on Customer Loyalty | Abstract PDF |
P. Yukthamarani Permarupan, Abdullah Al- Mamun, Roselina Ahmad Saufi, Noor Raihani Binti Zainol | ||
Vol 6, No 2 (2013): International Business and Management | Research on Pricing Strategy of Online Reverse Auction Based on Complete Information | Abstract PDF |
LIU Zhongcheng, LI Hongyu | ||
Vol 4, No 2 (2012): International Business and Management | Study on SME of China Development and Competitive Strategy in the Age of Knowledge Economy | Abstract PDF |
Delin LIN, Jing SUN | ||
Vol 3, No 2 (2011): International Business and Management | University Soft Power: Meaning and Strategy of Construction from the Perspective of “Harmony” Culture | Abstract PDF |
Peizhi SHI, Qing YAO | ||
Vol 5, No 2 (2012): International Business and Management | A review of cross-cultural variations in consumer behaviour and marketing strategy | Abstract PDF |
Francis. O. Boachie-Mensah, Rosemond Boohene | ||
Vol 5, No 1 (2012): International Business and Management | An Empirical Study of Consumer Buying Behavior and Its Influence on Consumer Preference in Iranian FMCG Market: A Case Study | Abstract PDF |
Alireza Miremadi, Elham Faghanie | ||
1 - 16 of 16 Items |
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