Golf Wear in Korea: From Symbol of Luxury to Trendy Expendable

Judy Park


Abstract Golf started out in Korea as a game for the privileged classes. However, there have been some changes in recent years such as the appearance of screen golf, golf channels on cable TV and stories of golf stars who were not privileged when they started, and golf is now shifting to become a popular sport for younger people and the masses. The aim of this article was to examine changes in the Korean golfing culture over the years and use observations of the designs and functions of golf wear as a window into Korean golf and society. Korean golfers of two different generations were interviewed to reveal changing values and trends. General preferences for color and functionality were found, and younger golfers sought golf wear that looks like everyday wear and reflect their personal taste, whereas older golfers looked for a sense of formalness such as vests and pretty hats.
Key words: Golf; Golf wear; Korea; Korean fashion

Golf a commencé en Corée comme un jeu pour les classes privilégiées. Cependant, il ya eu quelques changements ces dernières années tels que l'apparition de golf écran, les chaînes de golf sur la télévision par câble et des histoires d'étoiles de golf qui ne sont pas privilégiés quand ils ont commencé, et le golf est en train de passer pour devenir un sport populaire pour les jeunes et les masses. Le but de cet article était d'examiner les changements dans la culture coréenne golf au cours des années et l'utilisation des observations de la conception et les fonctions de vêtements de golf comme une fenêtre sur le golf de Corée et de la société. Golfeurs coréens de deux générations différentes ont été interviewés à révéler l'évolution des valeurs et des tendances. Des préférences générales de la couleur et la fonctionnalité ont été trouvés, et les jeunes golfeurs cherché vêtements de golf qui ressemble à porter au quotidien et reflètent leurs goûts personnels, tandis que les golfeurs plus âgés cherché un sens de formalness tels que des gilets et chapeaux joli.
Mots-clés: Golf; Porter de Golf; Corée; Mode Coréenne


Golf; Porter de Golf; Corée; Mode Coréenne;Golf; Golf wear; Korea; Korean fashion;Cross-cultural Communication



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