A Study of Elements for the Success of Underground Shopping Mall in China

Ronghua YU, Quanyi YE

Abstract


China’s underground shopping mall has gradually transformed from one with a very high degree of government intervention into a more market system. The underground shopping malls in China have undergone rapid evolution, development and growth. To investigate the performance of the shopping centers in China, some shopping centers are successful while a lot of them are failed in term of average rental income and rental occupancy rates. The success of underground shopping centers depends on a lot of external and internal factors, to find out the reasons for that, case studies will be used to analysis what factors influence their respective outcomes and subsequently examine the factors and elements which make for the successful shopping centers in term of average rental price. In this study, we can discover that among all the factors influencing the success of the underground shopping center, management level is the main determinant for the business of underground shopping center; the lack of management experience has lead to high vacancy rate in many underground shopping centers.


Key words: Development pattern; Sustainable; Management level; Underground shopping malls; China


Keywords


Development pattern; Sustainable; Management level; Underground shopping malls; China

Full Text:

PDF


DOI: http://dx.doi.org/10.3968%2Fj.ibm.1923842820110302.190

Refbacks

  • There are currently no refbacks.


Reminder

If you have already registered in Journal A and plan to submit article(s) to Journal B, please click the CATEGORIES, or JOURNALS A-Z on the right side of the "HOME".


We only use three mailboxes as follows to deal with issues about paper acceptance, payment and submission of electronic versions of our journals to databases: caooc@hotmail.com; ibm@cscanada.net; ibm@cscanada.org

Copyright © 2010 Canadian Research & Development Centre of Sciences and Cultures
Address: 758, 77e AV, Laval, Quebec, H7V 4A8, Canada

Telephone: 1-514-558 6138
Http://www.cscanada.net
Http://www.cscanada.org
E-mail:caooc@hotmail.com