Current Problems and Countermeasures of Religious Cultural Tourism in Chongqing

Xintong JU

Abstract


With rich and unique religious cultural resources, Chongqing develops its religious cultural tourism in a colorful content, but such problems that religious cultural tourism hasn’t taken off in a big way, lack of brand, lack of cultural connotation, and lack of resources integration, etc. still exist. Therefore, it is suggested that the government should change ideas, understand and plan Chongqing religious cultural tourism from the perspective of macro-tourism, integrate various resources and plan management as a whole. At the same time, the religious circles should also play an important role in religious cultural tourism, pay attention to build religious cultural tourism projects with Chongqing characteristics, and work together to promote the healthy development of religious cultural tourism in Chongqing.

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References


Chen, X. J., & Li, L. (2008). Development strategy research of Chongqing tourism industry. Journal of Chongqing Jiaotong University, 8(5).

He, J., & Zhong, R. X (2006). Develop religious culture resources, promote the new development of Chongqing tourism. Journal of Chongqing College of Education, 19(3).

Lü, D. J. (1998). New general religious theory. China Social Science Press.

Yang, Y. H. (2008). Religious management. People’s Publishing House.

Zhao, D. J., & Zhang, Q. G. (2011). Chongqing tourism resources integration research. Journal of Chongqing Post and Communication University, 23(3).




DOI: http://dx.doi.org/10.3968/%25x

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